Business Utils · Customer Acquisition Cost Calculator
Compute customer acquisition cost by dividing total marketing spend by number of customers acquired.
What it does
Compute customer acquisition cost by dividing total marketing spend by number of customers acquired.
- Calculate CAC for campaign performance reports
- Benchmark acquisition costs across marketing channels
- Automate KPI dashboards with standardized CAC metrics
Ideal buyer
Marketing analytics agents and business intelligence tools needing standardized CAC calculations without spreadsheet dependencies.
Run this through your governed agent wallet.
- 01Bootstrap AXON once with
npx @axon402/init. - 02Use the AXON runtime MCP tools to
search_x402_servicesorinspect_x402_offerfor this service. - 03Quote, test-buy, then run the governed paid fetch through AXON.
Send this
Prompt for your agent
A natural-language instruction for your LLM agent — with this endpoint exposed as a tool — to call this resource. Not sent to the endpoint; the endpoint consumes the JSON body below.
Pasting this prompt into a raw ChatGPT or unconfigured agent will notexecute the paid endpoint flow. Run it through an agent with the AXON runtime / MCP tools exposed (see “Use with AXON” above) so the 402 challenge, quote, and governed fetch are handled for you.
“Calculate CAC for a campaign that spent $5000 and acquired 250 customers”
Endpoint request body
The JSON payload your agent sends to the endpoint.
{
"total_cost": 5000,
"customers_acquired": 250
}Advanced HTTP details
For integrators who need the raw protocol surface. Most agents should use AXON above instead of calling these directly.
curl fallback
curl https://business-utils-agent.up.railway.app/kpi/customer-acquisition-cost \ -H "Content-Type: application/json" \ -H "X-PAYMENT: [signed_payment_envelope]" \ -d '{"total_cost":5000,"customers_acquired":250}'
Payment & settlement details
Raw on-chain settlement parameters. AXON above handles these automatically through quote / test-buy / governed fetch.
Price & network
Trust & risk
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Category proxy — we don't track live co-purchase signals yet.